Some speculate that the 19th century newspapers wars between the Hearst and Pulitzer organizations were an artificial way to increase circulation.
The Washington Post claims today that Keith Olbermann's on-air criticisms of right-wing TV host Bill O'Reilly were "instigated by Olbermann as a way of drawing attention." Those barbs directed at O'Reilly got the attention of Murdoch moguls Fox TV CEO Roger Ailes and Rupert Murdoch himself, who blasted NBC CEO Jeff Zucker, and parent corporation GE CEO Jeffrey Immelt. O'Reilly has taken to castigating Immelt on the air for doing business in Iran.
Needless to say, the pissing match continues as the talking heads take aim at one another and the bosses in the background provide the ammunition.
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